Samsung The Frame TV – Artful 4K QLED for Living Spaces

The Samsung The Frame is more than a television; it’s a bold design statement that blends premium picture quality with gallery-worthy aesthetics. Engineered as a 4K QLED display, it delivers vibrant colors, deep contrast, and razor-sharp detail for everything from cinematic movie nights to everyday streaming. When you’re not watching, The Frame transitions into an artistic centerpiece with Art Mode, turning your screen into a rotating gallery of curated works and personal photos. It’s the perfect fusion of technology and décor, designed to elevate any living room, bedroom, or creative space without sacrificing performance.

• Stunning 4K QLED picture with vibrant color Expect bright, accurate colors and deep blacks thanks to Samsung’s Quantum Dot technology. The Frame renders lifelike skin tones, punchy greens, and rich blues for everything from blockbuster blockbusters to nature documentaries, so you always get a cinema-grade experience in your own home. With intelligent upscaling and HDR compatibility, even non-4K content looks sharper and more dimensional, bringing subtle textures and details to the forefront.
• Art Mode and Samsung Art Store When you’re not watching, The Frame shifts into Art Mode, displaying museum-worthy artwork or your personal photos. The Art Store offers a diverse catalog of licensed paintings, photographs, and digital art, allowing you to curate a rotating gallery that complements your room’s lighting and mood. Automatic color-matching and brightness adjustments ensure the artwork looks natural in any time of day, and you control how long it stays in Art Mode or whether it fades in and out with ambient lighting.
• Interchangeable bezel frames for personalized décor The Frame ships with a sleek design that can be customized with interchangeable bezels to suit your aesthetic. Swap to black, white, or wood-toned frames to match your furniture, artwork, or wall color—no special tools required. The bezel options let your TV seamlessly blend into your room or stand out as a statement piece, giving you the flexibility to refresh the look without buying a new display.
• Ultra-slim profile with No Gap Wall-Mount The Frame is engineered for a near-invisible fit on the wall, creating the illusion that the artwork is hung rather than a TV. The No Gap Wall-Mount system minimizes space between wall and screen, while a clean cable management system hides cords for a tidy, gallery-like presentation. A slim bezel and compact chassis keep the focus on your chosen image or on the on-screen content, not on the hardware.
• Smart TV experience with expansive entertainment options Beyond Art Mode, The Frame delivers a full Smart TV experience with access to favorite streaming apps, voice control, and seamless compatibility with devices you already own. Built-in Wi‑Fi, compatibility with AirPlay and smart home ecosystems, and intuitive navigation let you quickly browse shows, movies, and music, or mirror content from mobile devices with ease. The result is a versatile, easy-to-use hub for family entertainment and creative exploration alike.

Technical Details of Samsung The Frame

• Display 4K Ultra HD QLED panel delivering a wide color gamut with enhanced brightness, contrast, and HDR support for lifelike images and cinematic clarity.
• Resolution Approximate 3840 x 2160 pixels for sharp detail and crisp text rendering in all viewing modes.
• Processor Quantum Processor for intelligent upscaling, noise reduction, and overall image processing to optimize picture quality across content types.
• Art Mode Dedicated ambient display mode that transforms the screen into a curated artwork or personal gallery; optimize brightness and color balance to suit your space.
• Bezel Customization Interchangeable bezels to match décor; frames are designed for easy attachment without tools and provide a seamless, cohesive look with your wall art.
• Smart TV Platform Built-in smart features with access to streaming apps, voice control, and connectivity to popular ecosystems such as AirPlay 2 and compatible smart home devices.
• Connectivity Multiple input options and wireless connections for streaming devices, sound systems, and mobile casting, plus stable wireless networking for uninterrupted playback.
• Wall Mounting No Gap Wall-Mount system for a flush, gallery-like installation that minimizes gap between wall and screen for a clean, modern aesthetic.
• Ambient Integration Ambient light-aware adjustments and room-friendly settings help ensure that artwork and video look natural in all lighting conditions.
• Energy and Convenience Energy-efficient operation with smart power management and a user-friendly interface to control brightness and auto-off features when not in use.

How to install Samsung The Frame

• Choose a suitable wall spot that can support the weight of the display and provides a clean viewing angle from your seating area. Clear the wall of obstacles and ensure there is access to power and any required input sources.
• Attach the No Gap Wall-Mount bracket to the wall according to the included instructions, making sure it is level and securely anchored to studs or appropriate anchors for your wall type.
• Connect the power cable and any external devices you plan to use, keeping cables tidy and routed through the wall or along baseboard to preserve the gallery look.
• Place the frame’s bezel into position and attach the interchangeable bezel panel that matches your décor. With the bezel secured, align the screen so it sits flush against the wall for the characteristic The Frame aesthetic.
• Power on the TV, follow the on-screen setup to connect to Wi‑Fi, sign in to your Samsung account (or skip if you prefer), and customize Art Mode preferences, bezel color, and ambient settings to taste. If desired, enable AirPlay or connect to compatible smart home devices for seamless control.

Frequently asked questions

• Q: What makes The Frame different from a regular TV? A: The Frame combines a high-quality 4K QLED panel with Art Mode, transforming the screen into an artwork when idle. It’s designed to blend into your décor with customizable bezels and no-gap wall mounting, offering both premium entertainment and elegant interior aesthetics.
• Q: Can I use my own photos as artwork? A: Yes. The Frame supports viewing personal photos in Art Mode, allowing you to curate a personal gallery that rotates on your schedule or in response to lighting conditions.
• Q: Do I need to subscribe to the Art Store? A: Access to the Art Store is available to expand your collection, but you can also use your own images. Subscriptions or purchases may apply for certain artworks, depending on licensing terms.
• Q: How do I mount The Frame on the wall? A: The Frame uses a No Gap Wall-Mount system for a flush look. Install the mount securely on the wall, connect power and devices, attach the bezel, and place the screen flush against the wall once aligned. Cable management features help keep cords hidden for a streamlined appearance.
• Q: Can I control The Frame with voice commands? A: Yes. The Frame supports popular voice control options and works with compatible smart speakers and devices. You can search for content, control playback, and adjust settings using voice commands for added convenience.
• Q: Is The Frame suitable for bright living spaces? A: The Frame is designed to deliver pleasing color and contrast in a range of lighting conditions. Its adaptive features adjust brightness and color balance to help ensure artwork and video look natural in daylight or dim evenings.